UAD (Universal Audio) Black Friday: Deals, Predictions, Historic Discounts

Black Friday 2025: 12 Days of UAD, then a free plugin and $29 doorbusters

Universal Audio split its 2025 sale in two. The 12 Days of UAD ran until 27 November:

Bundles: up to 85% off

UAD Holiday Mix Tape: any three of 30 plugins for $49 (was $149)

UAD guitar amp plugins: $99 (was $299)

From Black Friday, 28 November, to Cyber Monday, 1 December, UA added:

Free plugin: one of ten, including the Pultec Passive EQ Collection, LA-2A, 1176 and PolyMAX, with code BFPICK1FREE

Doorbusters: 60+ plugins at $29, which UA called their lowest prices of the year

Mix Tape Pro: any 10 plugins for $99; buy one, get one free on select bundles

UAD Spark subscription: $79 for the first year (50% off); 50% off Neve plugins and Topline Vocal Suite

Prediction for Black Friday 2026

UA has run a 12 Days of UAD sale before Black Friday every year since at least 2022, starting in mid-November. We expect it to start around 15 November 2026 and to be followed by Black Friday deals until Cyber Monday, 30 November.

UA's headline discount was up to 85% in 2023 and 2025, and a free plugin has come with the sale in 2024 (with any purchase) and 2025 (no purchase needed). We expect another free plugin, $29 plugins and pick-your-own bundles. UAD Spark Studio, launched on 15 September 2026, adds LUNA Studio to the subscription for $149 a year, so watch for a first-year discount on it too.

Reader tip: UA reuses its best prices. The Back to School sale in September 2026 had up to 85% off and 10 plugins for $99, the same as Black Friday 2025. If you only need one or two plugins, the next UA sale may be as cheap.

Black Friday 2022 to 2025

Black Friday 2025 (about 14 November to 1 December): 12 Days of UAD with bundles up to 85% off and any three plugins for $49; then a free plugin of your choice, $29 doorbusters, 10 plugins for $99 and UAD Spark $79 for a year.

Black Friday 2024 (about 14 to 30 November): 12 Days of UAD with up to 70% off plugins and a free plugin with any software purchase; at Plugin Boutique, UAD Studio Classics Bundle $59 (was $1,595) and bundles up to 96% off.

Black Friday 2023 (about 13 to 30 November): 12 Days of UAD with up to 85% off select plugins and custom bundles; individual prices not recorded.

Black Friday 2022 (about 14 to 25 November): 12 Days of UAD with 130+ plugins up to 60% off and pick-your-own bundles; then three months of UAD Spark for 99 cents; individual prices not recorded.

Other ways to buy UAD plugins cheaper

Missed the Black Friday sale? Here are other ways to save before the next one:

Other sales: UA runs big sales several times a year. Its Back to School sale took up to 85% off 103 plugins from 1 to 30 September 2026, with 10 plugins for $99. Check the UA sale page first.

Subscription: UAD Spark Studio gives you the native UAD plugin and instrument library plus LUNA Studio for $19.99 a month or $149 a year.

Hardware: UA often adds free plugins to Apollo audio interfaces; in September 2026 eligible Apollo X Gen 2 bundles came with $600 to $1,000 off and 90 to 120+ free plugins.

Education discount: Universal Audio does not offer a student or teacher discount. See our student discounts guide for brands that do.

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